Let’s assume you’re hosting a garden party this weekend. You’ve always been known as a great party host among your friends and family so you want everything to be perfect. You’re making a shopping list: food, cake, wine, garden lights, some new perennials and soil, and a tent in case it’s going to rain. Also, the kitchen blender you need to blend your famous margaritas, has signed its deal off so you’ll need a new one asap.
Sounds like a laborious day of driving from one store to another, right?
Or, you can sit down, spend 15 minutes clicking all of these items in the shopping basket of your favourite online store, check out, and have them delivered to your door step well before the party.
For you as the customer, this is a great shopping experience.
For you as the retailer, it showcases one of the key benefits of a well-functioning distributed order management system.